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Built for Google Workspace and Gmail

Email signature management for Google Workspace

Signifier syncs with your Google Workspace directory and keeps every employee’s Gmail signature on brand. Nothing to install, nothing to paste.

Get startedSee how it works

Sign up yourself. No demo or sales call.

The problem

Signatures nobody owns cost you time and make your brand look untidy

This is how email leaves most companies. Nobody is in charge of the last six lines, so they drift.

  • A template emailed round, and half the team never pastes it.
  • Old logos and job titles from two promotions ago, sent to every customer.
  • Fine in Gmail, broken in Outlook and in dark mode. You hear about it from a customer.
  • Nothing under the signature, in every email the company sends.

What Signifier does

So simple anyone can run it. So quick you can roll it out today.

Signifier adds the signature to every Gmail account from your admin console. No plugins, no emails asking people to paste.

Fill in every signature from your directory

Names, titles, phone numbers and photos come from Google Workspace

Lock the brand

Logo, colours and layout are set once, and only admins can change them

Run campaigns on a schedule

A banner under the signature for one team and a date range

Check it in every inbox

See it the way recipients will, in Gmail, Outlook and Apple Mail, light and dark

Who it’s for

The signature tool that marketing and IT both like

IT sets it up once. Marketing runs it from there, with no tickets and no waiting.

For IT

One connection, then nothing to maintain.

  1. 1Connect Google WorkspaceSign in as an admin and grant read-only access to the directory plus Gmail’s signature settings. Signifier never reads your email.
  2. 2Choose who gets which templateBy organizational unit or group, so sales, support and each office get their own.
  3. 3Publish onceThe signature lands in everyone’s Gmail settings, on the web and in the Gmail app. Nobody installs anything.
More for IT teams

For marketing

Every email your team sends becomes a channel you can measure.

  1. 1Design the templateLock the logo, colours and legal line. Leave room for what people should change, like pronouns or a booking link.
  2. 2Schedule a bannerPick a team and a date range. The banner goes live and comes down on its own.
  3. 3See the clicksClicks on every link and banner, on every plan, without asking IT for a report.
More for marketing teams

How it works

From messy signatures to one brand in an afternoon

Branded signatures shouldn't take a project. This is one of the quickest company-wide fixes you will make.

  1. 1First hour
    Google Workspacetidewell.coConnected
    48 people and 6 groups synced

    IT connects Google Workspace

    People, groups and job titles sync. Templates are assigned by team.

  2. 2Same afternoon
    Maya Okafor
    Head of partnerships  |  Tidewell Energy
    M
    +1 212 555 0134
    E
    maya@tidewell.co
    W
    tidewell.co

    LinkedIn

    Marketing publishes the signature

    Logo, colours and legal line locked, checked in every inbox, live for everyone.

  3. 3From then on
    11 to 14 MaySales teamLive
    Webinar · 14 MayGrid storage, explained in 30 minutesSave your seat

    It stays right on its own

    New hires covered on day one, promotions update themselves, banners run on their dates.

Google Workspace

Built for Google Workspace, not ported from Outlook

Many signature tools were built for Outlook first. Signifier starts with Google, so it works the way your Admin console does.

Synced with your Google directory

Names, titles, phone numbers and photos come from Google Workspace, including custom fields.

When someone joins, moves team or is promoted, their signature follows the directory. Nobody asks them to update anything.

{first_name}{job_title}{department}{phone}{photo}

Rules by organizational unit and group

Give sales, support and each office its own signature, using the OUs and groups you already have.

Gmail on phones, too

Gmail for iPhone and Android uses the same signature, unless someone has set a separate one in the app.

Stays on brand after people edit

If someone edits a locked part, the next sync rewrites it from the template, and the audit log shows who changed it.

Only the permissions it needs

Read-only access to your directory, plus Gmail’s signature settings. Signifier never reads your email.

Your other options

Why not just use Gmail’s own settings?

Google Workspace gives admins two built-in ways to manage signatures. In short:

Gmail’s admin footer
The same text for everyone, added after the email is sent, so the sender never sees it.
Gmail API scripts such as GAM
Personal details if you write the script, and the signature stays however people edit it until you run it again.
Signifier
Filled from the directory, sitting in Gmail’s own signature setting, locked parts rewritten on the next sync, banners and clicks included.

The full comparison, with sources

Pricing

Free for up to 5 people, then $1 per person a month ($0.80 billed yearly)

  • Free
  • Team
  • Business
  • Enterprise
See pricing

FAQ

Questions about Signifier

Every signature on brand, none of them by hand

Connect Google Workspace and publish one template. Signifier fills it from your directory, writes it into every Gmail account, and keeps it right as people join, move and leave.

Start freeSee how it works

Free for up to 5 people. No card and nothing to install.